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Home workplace psychology

YouTube Shooting Raises Questions About Gig Economy and Fame

05/12/2025
in workplace psychology
YouTube Shooting Raises Questions About Gig Economy and Fame

Nasim Aghda has been identified as the suspect in the YouTube Headquarters shooting, which resulted in one man and two women being injured. Aghda, who reportedly shot herself dead after the attack, is believed to have targeted the victims due to frustration with YouTube limiting her online income.

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While police are still investigating the motives, psychological research on mass shootings may offer insights. Aghda’s frustration over YouTube restricting her earnings aligns with the growing concerns about the gig economy, where workers are not considered formal employees but still rely on platforms like YouTube for their livelihood.

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Interestingly, the details of this shooting closely resemble traditional workplace violence. Similar incidents often involve disgruntled employees who exact revenge on their employers or colleagues. This similarity could influence how companies in the gig economy manage their relationship with workers, especially given that companies like Uber, which classifies drivers as self-employed, are under legal scrutiny over workers’ rights.

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Adam Lankford, a researcher at the University of Alabama, has studied mass shootings and found that workplace shootings involving suicide attempts are more common than other types of attacks, such as school shootings or rampages. Lankford’s research, published in Homicide Studies, shows that workplace shooters often experience a crisis, such as suspension or reprimand, and are less likely to leave behind a suicide note, suggesting limited premeditation.

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Lankford’s study also indicates that workplace shooters are typically more “normal” psychologically than other types of mass killers, and they often target individuals they feel have personally wronged by—usually bosses or supervisors.

The YouTube shooting could also be linked to a desire for fame, a common motivator in several high-profile mass shootings. Aghda had a YouTube channel and posted a video criticizing the platform. Her frustration may have been fueled not only by the loss of income but by a thwarted desire for fame.

Lankford has researched fame-seeking mass shooters, noting that high-profile attackers like the Columbine shooters and the Virginia Tech gunman were motivated by a desire for infamy. His studies suggest that the U.S. suffers from a disproportionate number of fame-seeking shooters, partly due to the country’s cultural obsession with celebrity. Surveys show that 51% of young Americans list fame as a top goal in life.

Interestingly, fame-seeking shooters often don’t leave behind clear motives, which Lankford argues can fuel public and media speculation, further enhancing their infamy. This strategy, according to Lankford, has been used by shooters like Adam Lanza, who destroyed his computer and left little behind for investigators to analyze.

As this tragic event unfolds, it raises questions about the intersection of the gig economy, worker rights, and the psychological factors driving individuals to commit such violent acts.

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